The Birth of Gurindam Collective
A SEAT AT OUR OWN TABLE
Gurindam Collective was born from a shared vision: to create, to empower, to celebrate. We saw the talent in our community—the brilliance, the resilience, the creativity—and we knew it deserved a stage of its own. This is a movement. A space where our voices are amplified, our talents shine, and our culture is honored. A home for storytellers, visionaries, and trailblazers who aren’t just shaping industries but redefining them.
OUR PHILOSOPHY
Creativity shapes culture. Storytelling builds legacy. Representation drives change.
At Gurindam Collective, every project is an expression of excellence—crafted with intention, artistry, and impact. A space where vision meets execution, where authenticity reigns, and where stories are told with the power they deserve.
This is more than creativity. This is influence. This is legacy in motion.
Meet the Founders
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SYAINDA ABDUL
FOUNDER
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CAMIRA ASRORI
CREATIVE DIRECTOR
OUR VALUES
AUTHENTICITY
True artistry begins with truth.
Every story we tell is rooted in real voices, raw emotions, and unfiltered creativity. We embrace boldness, vulnerability, and individuality—because your story deserves to be seen as it truly is.
REPRESENTATION
We don’t just take up space. We own it.
Gurindam Collective is a home for the unseen, the underrepresented, the visionaries who refuse to be sidelined. We champion diverse voices and ensure that culture, identity, and heritage are celebrated—not diluted.
EXCELLENCE
Mediocrity has no place in our craft.
We set the standard. Every project, every collaboration, every creation is executed with precision, intention, and artistry. Excellence is not an option—it’s the only way forward.
CULTURAL LEGACY
What we create today shapes the future.
We are storytellers, archivists, and builders of tomorrow. Our work is a bridge between tradition and innovation, past and future. We honor our roots while pushing the boundaries of what’s possible.